News entreprises
Immotop.lu is making a big impact by taking center stage in the passenger journey at Luxembourg Airport. Starting in March 2025, departing travelers will discover a unique advertising campaign: large-format promotional stickers placed inside all security checkpoint trays. This original and eye-catching format captures the attention of 5.2 million annual travelers, including a large proportion of business professionals, expatriates, and investors.
A powerful format for maximum impact
Every passenger must go through security screening—an unavoidable waiting time that presents a prime opportunity for communication. By branding all security trays with engaging messages, Immotop.lu ensures unmatched visibility with five catchy slogans in both French and English, such as:
Passport OK. Bags OK. Next step: A home at the Top!
Your flight is in 50 min… Just enough time to find your next apartment!
Playing on humor and the travel context, these messages create an instant connection with travelers. On average, passengers spend 5 to 12 minutes in the security area, making it an ideal moment for brand exposure.
Enhanced visibility upon arrival
The experience doesn’t stop there. In addition to this high-impact presence at departure, a large-format cube in the arrival hall extends the campaign. Strategically placed, it targets both residents and newcomers to Luxembourg, ensuring double exposure for the brand.
With this bold and original campaign, Immotop.lu is breaking new ground in communication and strengthening its presence in the Luxembourg real estate market.