By 2021, 82% of all Internet traffic will be video content according to a Cisco forecast1. More and more companies communicate with video, as it is the most digestible format for any kind of message. Due to the decline of the average audience’s attention span, simple texts and images are losing importance while video enables you to further engage with your target group and increase brand awareness across all digital channels.
For SME’s, generating video content on a regular basis often seems too complicated or expensive. However, the decrease of material costs and the increasing quality of smartphone cameras offer accessible and highly interesting opportunities.
In our workshop, we are going to provide you with all the required information to get your video strategy in place and produce video all by yourself. You are going to learn:
- What defines high quality video content
- Why you should start with an elaborated video strategy and creative concept
- The basics of filmmaking and video equipment
- How you can film great videos with low budget equipment by yourself
- The basics of video editing and publishing
The Chamber of Commerce car park (7 rue Alcide de Gasperi - Kirchberg, 2981 Luxembourg) is at your disposal free of charge.
Go Digital, a program developed by the House of Entrepreneurship of the Chamber of Commerce.
CONTACTS :
Laurent LUCIUS
House of Entrepreneurship – One-Stop Shop
14, rue Erasme, L-1468 Luxembourg
laurent.lucius(at)houseofentrepreneurship.lu
T: (+352) 42 39 39 - 857
Marion PAILLER
House of Entrepreneurship – One-Stop Shop
14, rue Erasme, L-1468 Luxembourg
marion.pailler(at)houseofentrepreneurship.lu
T: (+352) 42 39 39 - 871